Industry News

New Balance 5th Avenue Mile to Feature Olympians

New Balance 5th Avenue Mile to Feature Olympians

The most iconic road mile race in the world will return to New York City’s most prestigious thoroughfare for its 26th running on Saturday, September 3, with Team New Balance Olympians Jenny Simpson and Emma Coburn set to lead the way at the New Balance 5th Avenue...

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In the News

Stephanie Garcia Onwards and Upwards

Stephanie Garcia Onwards and Upwards

Stephanie Garcia and the 2016 Olympic Trials 3000 Steeple Finals The women’s steeple final. The bell rings out. Emma Coburn glides away, seemingly so effortless. She’s barely opening her mouth to breath. Then the cameras cut back to Stephanie Garcia, who had led the...

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Featured Story

Olympic Trials Recap of our Q&A 5

Olympic Trials Recap of our Q&A 5

It’s been almost two weeks since the Olympic Track and Field Trials came to a close. Took about that long to absorb the emotion and come back down to earth. Stephanie Garcia may have said it best when she said, “there are a lot of amazing athletes that aren’t...

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Quick6

Quick6 with Bree Wee

Quick6 with Bree Wee

Recently professional triathlete Bree Wee announced that she was “hanging up” her goggles, bike and running shoes and to go “back to school”…to teach first grade full-time.  We caught up with Bree Wee to chat about racing and what lies...

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What is Freeplay Magazine?

Freeplay Magazine is an Endurance Sports Lifestyle Magazine for Women.

Freeplay Magazine was born to fill the need of a large and active women’s endurance sports community. Freeplay is an independent magazine that shares inspirational stories about athletes, provides insight on industry fashion, travel and nutrition and well as highlights key industry news in endurance sports. The magazine sprang to life in 2010 on a flight from Maui to Sacramento, California. The need for the publication was so great that even with a first issue best described as a nice try, thousands of women sought out the second.

Freeplay began as a quarterly magazine, but with the increasing demand for more content from it’s readers, Freeplay increased it’s yearly number of issues to 6, and introduced holiday and special bonus issues to bolster it’s presence on the newsstands. Due to it’s steady growth Freeplay soon became a premier venue to sell products to women immersed in the endurance sports lifestyle.

The combination of strong editorial by current professional athletes and powerful photography, coupled with industry centric advertisements offering products for the active women transformed Freeplay from a mere magazine into a resource for women in the endurance sports community.

Freeplay Magazine continues to thrive as the ONLY women’s specific endurance sports lifestyle magazine in the world that infuses fashion with endurance sports such as running, triathlon, cycling and paddle boarding. While the internet cannot supplant the printed magazine, it has become an important resource with a rapidly growing audience. Freeplay is making a substantial investment in upgrading its website and will be featuring a large amount of content from past and current issues. In addition Freeplay will also be launching a mobile device specific app in the coming months.

In 2015 Freeplay magazine launched a women’s triathlon team. Freeplay Triathlon Team is composed of 10 professional and top age-group triathletes. The team, which is based out of Northern California, will be competing major triathlons across the country throughout the year including Wildflower Triathlon, California 70.3, and Challenge Rancho Cordova. In addition to Freeplay magazine, Freeplay team athletes are sponsored by Salming Running, HUUB USA, Rudy Project North America, Fluid Sports Nutrition, Nature’s Bakery and Temple Coffee.

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